KTM-Kawasaki-Bajaj tie-up is a success formula

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Bajaj’s has brought out enough successful products in the past to showcase what it is capable of. From the time of the Chetak, KB 100 (aka the Kawasaki gto-100) to the Caliber, etc, some have been Bajaj’s own designs and some were taken from its tech partner Kawasaki.

Even the Pulsar’s engine was derived from the Kaswasaki’s KLX series. So seeing the company’s track record and its potential, there is no doubt that it has the ability to surprise us with something new all the time.

Even though Bajaj on its own is a global player, that is not where it wants to keep it self. The tie- up between Bajaj, the Austrian motorcycle company KTM and Kawasaki, was conceived with a very different motive. That of a supreme dominance.

All the three brands have their own legacy behind them. Kawasaki has the legacy of having the largest product range, KTM having its own legacy of lust evoking bikes and Bajaj having its own legacy of its age and reliability.

So what are we looking at in the future? Well we are about to witness the birth of commonization. Yes, three brands, having their own product profiles but taking parts from a common source. Their alliance is based on the pretext of mutual benefit and the ability to share tech seamlessly between the three such as to maintain their current range of products but still be able produce components common to all three brands. Also since india has one of the most cost efficient production facilities, we might even be looking at production of all three brands under one roof.

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